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Wargame: prepare for a market reversal

Wargame: prepare for a market reversal

After years of good times, a consumer goods company is preparing for a contraction in its flagship market. When demand weakens, retailers downsize their shelves, and there’s only one player left, how do we make sure it’s us? We’re bringing together our Sales, Marketing, Strategy and Innovation teams for a one-day Wargame seminar.

The wargame allows you to:

  • Understand and take ownership of an issue, all the better if you “play”: chain reactions, collateral effects, new power relationships
  • Liberate creativity, change point of view via role-playing
  • Align and mobilize the team through a collective and productive day of reflection and play.

Practices

Collaborative Strategy

    Collaborative Strategy

    Build a robust strategy
    as a team

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    Publications en lien

    Strategy, a team sport ?
    • Uncategorized

    Strategy, a team sport ?

    By Eléonor Simiu How is strategy made: the preserve of specialists or a confrontation of viewpoints? Analysis and interviews, or intuition and creativity? Gurus, miracle methods, common sense on the […]

    Lire l'article

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    • More than 500 participants per year.
    • An average satisfaction rate of 9 out of 10.

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